Client attraction with great presentations.

Building a Compelling Presentation. When you consider growth opportunities for your business, there is no doubt in my mind that you are thinking about how you can expand your existing customer base. Even if your business is doing well, most business owners don’t...

Tell me what they want, what they really, really want!

Mining customer data for results. How do I get new customers? I cannot begin to tell you how many conversations I have had at networking events that begin with that one question. Don’t get me wrong, I completely understand where local and small business owners are...

Cutting through the noise.

How to stand out in a competitive market. Online and off, competition is fierce. Consumers have never had more choice, and they are holding onto their money more carefully than ever. In order to thrive in this highly competitive market it’s important to pay...

Branding revisited

“When it comes to your business’ branding strategy, establishing your company’s logo is one of the most critical tasks.” Rachel Sprung, Hubspot I know we have talked branding before, but I just came across an article by the fine folks at...

Give yourself a break!

Summer holidays, Christmas, New Years, March Break… the list of potential holidays goes on and on. But if you are like many (dare I say, most?) owners, the thought of these holidays is more likely to make you break out in a cold sweat than elicit thoughts of fun...