Is your Marketing STICKy?

Last Thursday afternoon, I attended a workshop on the foundational elements of marketing presented by Andrea Kennedy at CORE21, in Oshawa. Through intent interest, questions and comments, it was clear the audience was engaged and walked away with a list of actionable items they were ready to apply to their business. The audience learned about the […]

Do Employees and Social Media Mix?

Many employers are grappling with the question – should I ask employees to use personal platforms for promoting the business. At Spread Your Word Marketing Group, we believe that if you have employees who have bought in to the culture of the organization, and who are career professionals who love what they do, chances are […]

Get ahead of the Competition in 2015

Get ahead of the Competition in 2015

Edge Out Your Competition in the Highly Competitive Markets of 2015 Online and off, competition is fierce. Consumers are holding onto their money more carefully. In order to thrive in this highly competitive market it is critically important that you find and hone your edge. How can you do it? Here are some strategies for you […]

Are you stuck in a rut?

Posted by on Mar 26, 2013 in Consistency, CRM, Customer Service, Retention | No Comments

Are you stuck in a ‘new client’ rut? I am approached every day, by individuals and businesses trying to attract a steady stream of new prospects to their product/business/service. They ask me all kinds of questions, like: “Do you think networking is a good idea for me?” “Is print advertising worth doing?” “Do you think […]

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