Is your Marketing STICKy?

Last Thursday afternoon, I attended a workshop on the foundational elements of marketing presented by Andrea Kennedy at CORE21, in Oshawa. Through intent interest, questions and comments, it was clear the audience was engaged and walked away with a list of actionable...

Do Employees and Social Media Mix?

Many employers are grappling with the question – should I ask employees to use personal platforms for promoting the business. At Spread Your Word Marketing Group, we believe that if you have employees who have bought in to the culture of the organization, and...

Social Media and the Wedding Industry on Rogers Daytime

Did you get a chance to see Spread Your Word Marketing Group’s Andrea Kennedy on Rogers Daytime this past week? If you missed it, take a look and learn how social media has changed from cutting edge to mainstream and how it has changed the wedding industry. Do...

Get ahead of the Competition in 2015

Edge Out Your Competition in the Highly Competitive Markets of 2015 Online and off, competition is fierce. Consumers are holding onto their money more carefully. In order to thrive in this highly competitive market it is critically important that you find and hone...

Our Community Celebrates… does yours?

With an all-star cast of local, national and international celebrities and personalities on hand, the Spark Centre literally rocked downtown Oshawa on June 25th with the Ignite Finale 2013. This gala evening was organized to celebrate homegrown entrepreneurship and...

Do you shine online?

Day in and day out, technology continues to change the way we live our lives. Laptops, tablets and smart phones have effectively made communicating online the norm, and this has changed the way we plan our days, organize our lives, and do business. For many, their...

Decisions, decisions…

April Showers bring… Indecision? Is it, or isn’t it? Is Spring finally here, or is Winter going to keep holding on? Is it time to move forward and try something new, or is it better (read: ‘safer’) to stay where I am? I know that I often feel...

Are you stuck in a rut?

Are you stuck in a ‘new client’ rut? I am approached every day, by individuals and businesses trying to attract a steady stream of new prospects to their product/business/service. They ask me all kinds of questions, like: “Do you think networking is a good idea for...

Did you Connect.Women?

I spent a truly phenomenal afternoon on March 19th in the company of some of the best and brightest business minds and hearts in the Region. The Connect.Women event organized and hosted by the Whitby Chamber of Commerce was a first-class professional and personal...